Or maybe something is tossing people out of your shop. Do you know about it?
There is an easy way to see things clearly. Ask your customers!
Sounds easy, right? It does sound easy, but the thing is that not everyone wants to share in person what they really think.
Providing a way to easily, quickly and anonymously tell their experience is the only way to get their real opinion. The truth is that most people don’t say bad things in your face. They just don’t. Hearing what you want to hear feels good but it doesn’t do any good for the business. One thing is for sure; it’s essential to ask your customer’s opinion. What really matters is how you ask them. If you ask right, you can build a better relationship with them, make them complete your survey more likely and more often. If you do it with a bad tool, or with a bad method, they can become annoyed very quickly.
Things can go off the rail in every business. When you know about it’s extremely valuable. Why? Product and service reviews spread extremely fast around the internet. People are searching for reviews; they want to know what others think. Reviews can help grow a business or easily destroy one.
5 star ratings are great and have a huge value, but there is something that is even more valuable. Knowing what went wrong or what can be even better give you the chance to improve your business. It can help you avoid losing valuable customers because of a small problem that you could fix easily.